APFR New Fragrance Launching 2024

APFR New Fragrance Launching 2024

by Yuanqing Hou

APFR is pleased to announce the launch of two new fragrances this summer -- HATAYI and JUR JAHAN.

HATAYI available at Figure Lecture, Vancouver. 

HATAYI, a soft floral fragrance characterized by elegant and modest sweetness, 
and NUR JAHAN, a unisex and sophisticated rose scent. Please enjoy each item according to your preference.

Release date - Friday, July 12th

Fragrance - HATAYI

The word Hatayi describes an imaginary flower--a coalescence of natural flowers and seeds. The flower is inspired by the art of Islamic culture, which colorfully expresses the beauty of imaginary flowers. This aroma is characterized by an elegant and modest sweetness that is a cross between the fresh blueness felt from the violet leaf, the powdery and warm sweetness of iris, the rich spiciness of clove, and the sweet and sour taste of blackcurrant, offering a soft floral fragrance.

Family - Soft Flora

Notes - Violet leaf, Bulgarian rose, Jasmine, Iris, Clove, Blackcurrant, Cedarwood, Musk